BurdaIntermedia Merchandising (Burda) has been appointed as the German Licensing agent for Deer Little Forest, signalling the first major expansion into Europe for the growing preschool brand. Based in Munich, BurdaIntermedia Merchandising will represent all licensing rights in Germany, Austria and …
The green heroes are featured in the current McDonald’s Happy meal promotion campaign, which will run until January 29. Kids can transform into their most favourite Turtle – Leonardo, Donatello, Raphael or Michelangelo – with a cool mask in the respective colour. The four brothers will soon return …
Russian animation Masha and the Bear, which is represented in the broadcasting and licensing sectors by Ink Global, is once again proving ist universal appeal through a string of broadcasting and licensing deals in Italy. The two series of 26 x 7' episodes chronicle the adventures of a little girl …
Sambro are celebrating after signing a massive multi-territory licensing deal with Nickelodeon & Viacom Consumer Products. This deal will see the renowned licensed cross category manufacturer create a comprehensive range of Paw Patrol products – set to be one of the hottest licensed properties of 2015 …
Warner Bros.’ beloved Looney Tunes characters, Tweety and Bugs Bunny, change their style in this new apparel collection with the creativity of 10 well-known children's fashion stylists that, after designing their newest look, made them the protagonists of an exclusive Fall Winter 2015 capsule collection of …
Entertainment One Licensing (eOne) working with Brazilian Customs authorities have seized an estimated one million counterfeit Peppa Pig toys at ports across the country, the Company announced today. Working with a Brazilian Law firm who specialise in IP infringement regarding border and customs seizures …
The LEGO Group today announced its partnership with Warner Bros. Consumer Products to develop a collection of LEGO® building sets inspired by the timeless and beloved animated franchise, Scooby-Doo™. Five new building sets will bring the zaniness of classic characters including Shaggy, Scooby …
The beautiful new dolls will form the flagship range for Witty Toy’s Christmas 2015 collection – they are Butterflix Fairy, Bloom And Her Magical Car, Winx Throne of Magic and Princess Magic. The Butterflix Fairy doll features six different dolls with fluttering holographic wings included; each doll also has …
Warner Bros Consumer Products is celebrating the success of Looney Tunes across a variety of fashion houses. Crazy with colour and oozing with style, the Looney Tunes characters are proving a powerful and enduring inspiration for fashion industry partners, thanks to their successful blend of …
Das Brand Management und Medienunternehmen m4e AG hat mit der Simba Dickie Group, einem der führenden Spielwarenhersteller Europas, einen umfassenden Master Toy Deal für die neue CGI-Serie „Wissper“ abgeschlossen. Der Vertrag gilt unter anderem für die Gebiete Europa, GUS, …
Das beliebteste Getränk der Welt feiert dieses Jahr den 100. Geburtstag der klassischen und einzigartig geformten Contour Bottle. Der eigentliche Geburtstag ist erst am 16. November, doch bereits ab April beginnen die Marketing-Aktivitäten im Einzelhandel. Darüber hinaus werden konnten …
Das magische Reich der Skylia ist die Heimat der Filly Stars. Hier leben Königin Cassiopeia, Prinzessin Zodia und alle anderen zauberhaften Filly Stars. Wunderschöne Glitzerflügel, ein magisches Horn und eine glitzernde Königskrone, verziert mit Swarovski Crystals® – das sind die neuen …