In Japan the Chupa Chups licensing program has been going from strength to strength over the past two decades. The brand is represented by Sanrio Far East and has done many successful launches with Uniqlo, GU, Itochu, Casio …
Mondo TV Iberoamerica, part of Mondo TV Group, one of the largest European producers and distributors of animation content, has announced a major agreement with a number of broadcasters in Latin America through which four specially chosen episodes of the very popular environmentally themed …
Thanks to a deal managed by MDL between Panini, a leading publisher of children’s magazines, books and comics, and Animaccord, the multinational licensing company that produces the hit animated series, a monthly official Masha and the Bear magazine and comic books dedicated to the enormously …
Senior executives from United Nations Regional Information Centre (UNRIC) and the Smurfs are uniting to present a joint keynote at Brand & Licensing Innovation Summit (B&LIS), which takes place online from 9-11 June 2021. Called ‘Why the Future will be Blue. How to Become an Agent of …
WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has secured a multi-territory representation deal for the popular online mobile game Brawl Stars with the brand’s global rights holder LINE FRIENDS. The deal marks an extension of WildBrain CPLG’s existing …
Global play and entertainment company Hasbro, Inc announced its official partnership with Roblox Corporation, a global online platform bringing millions of people together through shared experiences, to introduce a range of Roblox inspired NERF blasters representing some of the most popular …
Yoobi, the innovative school, home, and office supplies company that gives back, today announced a collaboration with Marvel for a super-powered collection of back-to-school essentials. Combining Marvel’s iconic characters with Yoobi’s bold designs, the limited-edition collection will give students the …
This spring, LeSportsac partnered with the creative innovator, Crayola, for a colorful and artistic collaboration in adult carrying bags. Bringing you select styles and prints that spark expressiveness while maintaining LeSportsac’s functionality and design, this collection appeals to creatives and visionaries …
Boat Rocker Studios today announced that it has appointed Super RTL to represent the licensing in European territories for Dino Ranch, Boat Rocker’s hit preschool show set in a “pre-westoric” setting where dinosaurs still roam. The 52 x 11’ 3D animation premiered in January on CBC and CBC Gem …
Italian-Dutch confectionery company Perfetti Van Melle and Licensing Matters Global (LMG), a London-based, leading global licensing agency, have announced a long-term partnership to extend the ninety-year-old candy brand, Fruit-tella, into selected lifestyle product categories via strategic …
Boutique Licensing Agency – BLA! – is the new EMEA-focused licensing agency whose aim is nothing less than to transform the partnership experience in the licensing industry. And only a few months after formally entering the market it’s hit the ground running with its first representation: Mr Men and Little Miss …
Novel Entertainment has secured a new global deal for its internationally renowned Horrid Henry brand with dedicated kids’ audio platform Yoto. Under the partnership, five initial Horrid Henry audio titles will launch as cards for Yoto’s award-winning Yoto Player in June, including Ice Cream Dream, …