Revlon Consumer Products Corporation has appointed MDR Brand Management to lead new brand extension opportunities for the Revlon and Elizabeth Arden brands around the world. In North America, MDR will be working with their existing associate partner, Brand Activation Consulting …
Iconic designer denim brand Gloria Vanderbilt continues to expand its licensing programs announcing the renewal of its licensing partnerships with Panties Plus, JV Apparel and Piege Group, for intimates, sleepwear and loungewear. Since renewing licensing initiatives in 2017, One Jeanswear Group has …
Was für eine starke Performance für die 16. Staffel von „Germany’s Next Topmodel“, die heute Abend um 20.15 Uhr auf ProSieben an den Start geht. Insgesamt zwölf hochklassige Partner begleiten in diesem Jahr das Erfolgsformat mit Placement- oder Lizenzbausteinen …
As far as late ‘90s icons go, it’s hard to imagine anything bigger than Pokémon, the entertainment franchise that continues to be beloved by both kids and adults all over the world. Who at the turn of the millennium didn’t want to join the adventures with Ash, Misty, and Pikachu as they journeyed …
Wenn ab 27. Februar in SAT.1 fünf Coaches für die besten Stimmen buzzern, dann sind auch SEAT Deutschland und der US-amerikanische Spielwaren- und Entertainmentanbieter Hasbro mit an Bord. SEAT Deutschland präsentiert die neunte Staffel als Co-Sponsor. Hasbro Gaming ist der erste Spiele-Partner …
Sesame Workshop, the nonprofit organization behind Sesame Street, announced the promotion of Ed Wells to EVP and Head of Global Media and Education. Wells is now responsible for developing and implementing the Workshop’s long-term strategic vision for media and education in the U.S. …
Award-winning global independent animation studio ZAG is continuing to bolster its senior executive team, appointing seasoned licensing executive Helena Perheentupa to the newly created role of VP, Licensing, Central, Eastern, Northern Europe and Russia. The announcement was made today by …
Brand owner Acamar Films and Maurizio Distefano Licensing, Italian agent for the award-winning pre-school series Bing, have announced the arrival in Italy of the first-ever sign language version of the multi-award-winning hit pre-school series, Bing, courtesy of Acamar Films’ Italian VoD partner …
Die MusiLEDis sind müde. Sie möchten sich ins Bettchen kuscheln, vielleicht noch ein kleines Gute-Nacht-Lied singen und dabei das Kinderzimmer mit ihren zarten LED-Lichtern in eine bezaubernde Fantasiewelt tauchen – um sich dann mit all ihren Freunden im Reich der Träume zu treffen. Die MusiLEDis von Heunec …
Chronicle Books is releasing 13 new LEGO products this year as part of its ongoing partnership with The LEGO Group. The licensed product line, which launched in 2020, includes a range of books, journals, puzzles, stationery, and desk decor that LEGO fans of every generation can enjoy …
Design-led pet product manufacturer, Fred & Ginger, has signed up to create a range of pet treats and accessories based on heritage animation brand, Popeye. The deal was brokered by leading European agency, Bulldog Licensing, and joins a growing consumer products portfolio in the UK …
Valiant Entertainment is joining forces with GIT Corp. and dDominium to release brand-new Blockchain digital collectibles featuring characters from the Valiant Universe. This team-up between companies will produce all-new digital collectibles and autographs for Valiant fans to own and enjoy. GIT Corp is …