Gormiti are running at Milano City Marathon

Giochi Preziosi - April 2010


 

Giochi Preziosi and Marathon Media are pleased to announce that Gormiti, the global hit boys brand, will run with kids in Milano School Marathon, the kids event linked to the Milano City Marathon!

Gormiti will sponsor Milano School Marathon, Milan running and sport event for kids to be held in the Italian city on April 10th; the event is part of the Milano City Marathon, the annual running marathon race held in the city.

Kids from school in Italy will compete in different running and athletics race together with their favorite Gormiti heroes mascots characters that will be at the event, in the Milan Arena Civica, for entertain all their fans.

Together with costume characters walking in the event area, kids will enjoy Gormiti premiums and gadgets at the Gormiti stand in the Arena Civica. “Gormiti, as a brand has always been connected to nature, the environment and to a healthy lifestyle, and an event like Milano School Marathon that promote sports and an active lifestyle perfectly fit into Gormiti brand values” says Graziano Delmaestro, Licensing Director, Giochi Preziosi Group, “Gormiti with nature and sports: is a link that we are always pursuing to reinforce both with sponsorship of events and with specific licensed sport accessories and toys such as skies, bikes and accessories for trekking and outdoor”