Mi-Pac launches limited edition Peanuts accessories collection
BRANDORA Editorial Staff - September 2019
Global accessories brand Mi-Pac has launched a limited-edition Peanuts collection in a collaboration brokered by WildBrain CPLG, on behalf of Peanuts Worldwide.
The capsule collection includes street-wear inspired cross-body bum bags and backpacks in three unique designs, each with a Mi-Pac twist.
Using iconic illustrations from Charles M. Schulz, the collection pays homage to Snoopy and the Peanuts gang including Snoopy’s super chilled alter-ego ‘Joe Cool’.
Designs include an understated monochrome Snoopy silhouette print and a colourful and bold repeat pattern featuring multiple characters from the classic comic strip.
John Taylor, Managing Director WildBrain CPLG UK and France, said: “This is a truly wonderful collaboration perfect for Peanuts fans of all ages. Mi-Pac have done a fantastic job bringing Snoopy and friends to life in a timeless accessories collection.”
The Mi-Pac x Peanuts collection is available to buy at mi-pac.com, asos.com and select retailers in the UK and France.