Garsport Srl signs multi-year license for the San Marco brand with HEAD Sport GmbH

HEAD Sport - June 2019

Garsport Srl is proud to announce the signing of a multi-year license agreement with HEAD Sport GmbH for outdoor and trekking footwear using the licensed trademark “SAN MARCO”.

Garsport will be supported in this great challenge by an external team of business specialists, with great experience and knowledge in the trekking and outdoor market, who will work in conjunction with the company for the product development, but also on marketing topics. This will allow the brand San Marco to be re-launched successfully into the market.

San Marco has been for many years, especially in the 90s, one of the leading brands for hiking and trekking footwear, and the iconic Swing model has signed a very important mark in the history of hiking footwear research and development.

The relaunch of the San Marco footwear program will be initially involving the Italian market, and then step by step will be covering more other European markets. First products will be expected to be in the market for FW2019 season, while new 2020 programs and developments will be presented at the Outdoor by ISPO show in Munich from June 30 – July 3 in hall A5 booth 704.

“Together with Garsport Srl. we have found the ideal partner to bring back the San Marco brand to the world of hiking and trekking footwear. Based in the Montebelluna region, Garsport brings extensive knowledge and experience in the design and development of outdoor footwear to the table and therefore fits perfectly the Italian heritage Dna of our SAN Marco brand. We can’t wait to see the first San Marco Shoes back on the market!” said Giuseppe Faranna, Vice President Division Manager Licensing at HEAD Sport GmbH.

“The new experience with the San Marco program is something which is really exciting for the whole family and all Garsport team. Thanks to the partnership with HEAD, we have the opportunity of bringing back the San Marco story and heritage into new life. We feel that with our know-how and our tradition and experience in making footwear, we will be able to achieve some interesting and positive results!” says Mr. Cristian Garbuio, CEO of the company Garsport Srl.