Entertainment brands in the spotlight at Licensing Expo

Licensing Expo - May 2015

 
The fine art of Licensing

Licensing Expo, the world’s largest and most influential licensing industry event, is the place where artists and designers showcase the latest in contemporary and traditional imagery available for license. Organized by UBM Advanstar and sponsored by the International Licensing Industry Merchandisers’ Association (LIMA), the Expo is held on June 9-11 at the Mandalay Bay Convention Center, Las Vegas, NV, and offers artists exposure to showcase their artwork and designs, to the largest audience of brand owners, licensees and retailers in the world.

Exhibitors in the Art & Design zone at Licensing Expo include ALMART Fine Art, Debra Valencia™, Bentley Licensing Group, Giordano Studios, LLC, JENNY FOSTER, MGL Licensing, Suzanne Cruise Creative Services, Inc., Wild Apple Licensing, Wild Wings Licensing and Zolan Company, LLC.

Jessica Blue, Vice President, Licensing Expo: “Each year artists and designers come from around the world to exhibit at Licensing Expo. Retailers and manufacturers attend the show to find top creators, innovators and collaborators in character, contemporary fine art and graphic design. Licensing Expo is the place for any artist looking to take their brand into new product categories and territories.

Onsite, the Art & Design Resource Center will give attendees a convenient location on the show floor to meet and receive matchmaking services. J’Net Smith from All Art Licensing will host the Resource Center and report on deals and events, assist attendees in navigation of the art area and provide valuable connections for licensees, manufacturers and agents seeking to license brands from Art & Design exhibitors.

The New Artists Launchpad, also housed in Art & Design, will highlight a contemporary, cross-over collection of curated exhibitors such as American Posterity, Corpirate, Counter Culture, Crown Thorn Publishing, Emily Elizabeth’s Designs and Judith Lynn Art.

Other activations in Art & Design include a live painting demonstration by Robert Holton from drizzle studios! who will create original work on-site; graffiti artists KREASHUN will be producing a vibrant billboard sign during the course of the Expo; Art Moose will be interviewing exhibitors and streaming live video footage of the exhibiting artist’s work from their booth, and performance art demonstrations from Stephen Fishwick, represented by Get Down Art. Fishwick will paint live to music several times daily throughout the three-day event.

Now in its 35th year, Licensing Expo is the place where more than 15,700 retailers, licensees, manufacturers, distributors and licensing agents from more than 90 countries come together with 5,000 of the hottest brands to discuss licensing and brand extension deals. Complimentary registration for the Expo can be found at: www.licensingexpo.com/registerhere