Rainbow Signs Major Brazilian Broadcast Deal For Winx Club! BRANDORA Editorial Staff - May 2015

 
 
Family entertainment specialist Rainbow has signed a major new agreement that will see hit kids property Winx Club broadcast on TV Cultura, one of the leading free to air channels in Brazil.

TV Cultura is set to broadcast Winx Club series five and six. The show will screen every weekday from May 2015 right through to the end of 2016.

This will add to an existing global audience of millions, who enjoy Winx Club’s signature mixture of family-friendly storylines, fashionable themes and beautiful animation. The show follows the adventures of a group of young fairies and combines action and adventure with comedy, appealing to girls from 4 to 10 right up to tween/teen. In total, Winx Club boasts over 15m viewers each day through 115 broadcasters worldwide.

“TV Cultura is a major Brazilian broadcaster so we are obviously delighted they have snapped up Winx Club,” says Andrea Graciotti, Head of Sales and Co-Production at Rainbow. “The series already has a huge following across Brazil and fans will be thrilled to hear this exciting news!”