Julia takes up the position with immediate effect bringing with her a wealth of former toy industry experience. Her new role will see her responsible for principle major accounts working directly under the recently appointed Country Manager, Jez Robinson.

Speaking of her appointment, she commented: “I am looking forward to the challenges that this new role will bring. Schleich is a world renowned brand that has a great deal of new developments within its portfolio to introduce for 2015 and being part of the company’s growth represents and exciting in my career.”

Jez Robinson added: “Julia is a welcome new addition to the Schleich UK line up. There is no doubt that there has been a good deal of change within the UK team in recent months and 2015 is definitely a year that will mark a new chapter in its history. As previews start our customers will see many new developments in our offering that we believe will much improve the portfolio. Working together with Julia and existing members of our team, I look forward to making the new 2015 ranges a huge success for both Schleich and our UK retail partners”