Advanstar Communications has announced the digital panel for its ‘Internet and Mobile Entertainment Brands’ session at next week’s Brand Licensing Europe.

Gary Pope, Co-Founder at Kids Industries will moderate the discussion, and is joined by Amelia Johnson, Co-founder/Commercial Director atBinWeevils.com; Laura Batten, Head of Community for Club Penguin and Trudi Hayward, SVP Global Head of Merchandise, ITV Studios Global Entertainment, representing Cut the Rope.

The free panel discussion takes place in the Licensing Academy on Wednesday 17th October from 11.45 – 12.30. Pope will quiz panellists on the power of digital brands, and the opportunities they present, sharing their insights and know-how on this huge growth area which is revolutionising the licensing industry.

Jessica Blue, Brand Licensing Europe Event Director said: “It’s a great thrill to have these three hot digital properties take the stage together and to be moderated by an expert in kids’ brands. After the success of Michael Acton Smith’s keynote last year, we anticipate this being another unmissable session and are pleased that digital brands are so firmly on our Licensing Academy agenda.”

Brand Licensing Europe takes place from 16 – 18 October 2012 at London’s Olympia. Licensing Academy sessions are free to attend and show registration is still open at www.brandlicensing.eu. Follow us on Twitter for the latest show news and updates @bleurope.