Lee Jeans x Smiley brings eye-catching, urban designs to the market in a cool, fun and fresh collection for denim enthusiasts. This 30 piece workwear themed collection pays homage to 130 years of Lee Jeans and is comprised of t-shirts, hoodies, jackets and overalls. It also features Lee’s signature denim and …
On July 17th 2019 the world celebrates World Emoji Day and this landmark is recognition of the influence and revolutionary power of Smileys and emojis. However very little is known about the early origins of these, it started in 1997 when Nicolas Loufrani, son of the creator of the first Smiley, saw the …
As Smiley continues to find ways to engage with Gen-Z, the brand announces a new deal with de-Kryptic, who will create a range of Augmented Reality apparel & accessories under the SmileyWorld brand. The range, which launches at retail later this year, features pioneering technology that brings …
The Smiley Company continues to partner with leading high street fashion retailers to co-create cool summer and back-to-school children’s collections that resonate with parents and kids alike. Children apparel and accessories have been growing tremendously for Smiley over the past few years, as top …
The Smiley Company are delighted to announce another successful loyalty promotional campaign at Carrefour stores throughout France. The deal which was brokered by Smiley partner Cartamundi, who have created innovative and engaging content as part of a cross category promotion with one of the …
Mit den coolen Sammelfiguren stehen 50 verschiedene Smileys zum Sammeln zur Verfügung, mit denen das gegenwärtige Befinden ausgedrückt werden kann. Jeweils drei Smileys sind zusammen mit Stickern und Booklet in einem blickdichten Beutel verpackt. Dank des abnehmbaren Saugnapfs können …
As the awards season enters into full flow for 2017, The Smiley Company are delighted to announce and honor their partners who have made an outstanding contribution over the last 12 months to the licensing industry. Held annually, the awards celebrate the best performing, most innovative and …
Bilder sagen mehr als 1000 Worte – und was wäre unsere heutige digitale Kommunikation ohne Smileys und Emojis? Mit den kleinen bunten Symbolen lassen sich weit mehr Gefühle ausdrücken als Freude und Trauer. Sie ersetzen gar ganze Sätze. Noch mehr Möglichkeiten für farbenfrohe und lustige …
Nach dem Erfolg der Rubik’s Audioprodukte erweitert Bigben Interactive die Partnerschaft mit The Smiley Company, um die weltbekannten Smiley-Icons für eine Reihe weiterer Produkte aus dem Audiobereich zu verwenden. Den Anfang macht ein kompakter Bluetooth® Lautsprecher …
As the trend for retro gaming hits fever pitch globally, Rubik's & PAC-MAN - two of the most iconic brands from 1980’s pop culture - have teamed up to create the ultimate product mash-up. Fans of retro and geek culture will be in for a massive treat, with the launch of an exciting cross-categoy…
The Smiley Company is delighted to announce a new partnership with Walton Brown. Effective April 1, 2017, Walton Brown is the exclusive licensing agent for Smiley in Greater China. Walton Brown is a part of The Lane Crawford Joyce Group, Asia’s premier fashion and brand management group which…
Smiley teams with loveable footwear brand Crocs this summer to launch a fun range of Smiley inspired Jibbitz charms. Crocs are best known for their super comfy rubber slip-ons, that have been spotted on some of the world’s best known celebs from the likes of Jack Nicholson and Adam Sandler to Whoopi…