Studio 100 Group invites licensing agencies to virtual Maya the Bee summit

Studio 100 - October 2020

Studio 100 Group has invited its international licensing agents to a virtual event at the occasion of the Festival of Licensing. In a virtual meeting room Joachim Knödler, Head of Licensing at Studio 100 Media, Aleksandra Gebauer, Sales Executive International, and Fabiane Burja, International Marketing Manager present the highlights and a retrospective on best cases around the successful brand Maya the Bee.

Attendees get a full picture of the current content strategy, the marketing and brand activation plans for the famous bee. The presentation gives insights to successful retail initiatives and offers an entertaining session with animated and charming, delightful, enjoyable, inspiring parts to support the agencies in their respective markets. Existing agencies as well es potential partners from CEE and CIS territories, France, the Nordics, Turkey, the UK, USA and Canada as well as MENA territories, China and South Korea are invited to join the summit.

Core themes for the upcoming “Big Buzzing Year of Maya the Bee” are the third theatrical feature film “Maya the Bee – The Golden Orb” and its international releases, the insect protection initiative “Maya the Bee – Project Poppy Meadow” and at least for the German speaking territories the celebration of Maya’s 45th TV jubilee.