House of Turnowsky partners with JELC for UK licensing programme

BRANDORA Editorial Staff - January 2018

 
House of Turnowsky is delighted to announce the appointment of JELC as its exclusive licensing agency for the United Kingdom.

London-based JELC is an award-winning boutique agency run by founder Jane Evans and partners Julie Michell and Richard Body, who specialise in the strategic development of brands and intellectual property rights across domestic and international markets.

The team has long experience in developing and managing licensing programmes for brands including: The Coca-Cola Company, Harley-Davidson, The Andy Warhol Foundation, Hallmark, Jack Daniels and The National Gallery.

Commenting on the addition of House of Turnowsky to the JELC portfolio, Jane says: “We have always specialised in Art & Design and Brands and we are thrilled to represent House of Turnowsky, which has such an illustrious history and tremendous potential in the licensing arena. It is, quite simply, outstanding art, and perfect for surface design. Our initial focus will be on finding the best licensees in the core categories of paper goods, crafting, ceramics, tableware, soft furnishings, bed linen and other fabrics.”

House of Turnowsky will present a brand new concept at Paperworld 2018 under the theme of ‘All you need with Style’, showcasing an inspirational new licensing portfolio and spectacular new collection of luxury paper products. This will incorporate a total of 25 new collections featuring more than 200 new designs at the Frankfurt exhibition, which runs from January 27-30 2018. Visitors are invited to participate in this new design vision, created to inspire potential licensing partners with unlimited stylish product development ideas for Spring-Summer 2019*.

House of Turnowsky CEO, Kobi Tadmor, says: “We could not be more pleased about the appointment of JELC as our exclusive licensing agent for the United Kingdom, which is an incredibly important market for us as we continue to develop our international licensing programme. JELC is an exceptional agency with high standing in the UK market and is a perfect fit for our brand”.

The renowned design house recently appointed New York agency, Brand Squared Licensing, as its exclusive representative in the North American territory.

*Some of the licensing partnerships already forged worldwide by House of Turnowsky include a beautiful designer tableware collection with Lifetime Brands/Mikasa, fabrics with Cranston (USA), scarves with Demdaco (USA), decorative ceramics and table top accessories with PPD (USA and Europe), back to school accessories and stationery with Franco Cosimo Panini (Italy), agendas with TeNeues (Germany), stationery with Senfrot (Spain), school supplies with Top Trade (Ukraine), beautiful artistic jigsaw puzzles for KV&H/Heye (Germany) and Ravensburger (France), school supplies with Dipak (Mexico), stationery and calendars from Scandecor (Scandinavia) and luxury gift books and other stationery items with Goldbuch (Europe).