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| Division: | Universal Consumer Products International | |
| Position: | Senior Licensing Manager Hardlines – Germany, Austria & Switzerland (GAS) Consumer Products | |
| Reports to: | GAS Country Director for Consumer Products | |
| Location: | Munich |
About Us
Universal Pictures were the first of the modern Hollywood studios, and over their one hundred years, they have been responsible for some of the world’s most memorable feature films. The home of ET, Jurassic Park, Despicable Me, Jason Bourne, Dracula, Bridget Jones, Mamma Mia!, The Mummy, Les Miserables, King Kong and the unstoppable Fast & Furious franchise, to name a few.
Universal Consumer Products International oversees NBCUniversal's consumer product and digital licensing for Universal Pictures, NBC Television, Focus Features and Sprout Channel. Universal Consumer Products International is part of NBCUniversal. NBCUniversal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks, and a suite of leading internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.
Job Overview
The Senior Licensing Manager Hardlines is responsible for developing and executing a long-term business strategy for the GAS Hardlines category that leverages the richness of NBCUniversal’s entertainment content (past & present) to build a sustainable business that achieves annual revenue targets. He/she will be responsible for identifying the best licensees to partner with, negotiating agreements, driving innovative and quality product ranges, providing GAS specific input into Global deals, accurate quarterly forecasting and promoting retail sell-in of ranges.
- Key Responsibilities
- Category and licensee management:
- Category lead across Hardlines (including toys, publishing, gaming, FMCG and stationary)
- Work with the GAS Country Director to develop and execute long-term growth strategies for the Hardlines category
- Regular liaison with Hardlines Category Manager EMEA taking into account wider EMEA strategy for Hardlines, aligning where it makes sense
- Identify licensing opportunities and fill market gaps across the category considering age, segment, market, channel and franchise
- Lead contract negotiations for key licensees, analyze and vet business plans and brand manage to ensure contract deliverables are met throughout the term
- Accountable for day-to-day management of key licensees including business reviews
- Determine where Direct Sourcing, DTR or other business models could enhance our business and negotiate/manage details
- Partner with the Creative and Brand Assurance team and Design Manager (where applicable) to drive quality and champion innovation in product development ensuring lines are commercially viable for the GAS and meeting retailer needs.
- Ensure timely product approvals in line with industry needs
- Maintain current knowledge of industry trends, competitors, business opportunities, threats and dynamics for category and key licensees
- Work on the creation of targeted presentations to pitch, support or launch licensing programs or specific category areas
- Attendance and presentation participation in licensee/partner presentations
- Regular attendance of trade shows and social industry functions where applicable – e.g. Brand Licensing Europe, Toy Fair, Paperworld
- Finance and Business Planning:
- Fiscal responsibility to include annual budget planning and quarterly revenue forecasting
- Analyze business performance across category by licensee and retailer and develop growth objectives and strategies
- Brand and Content Management:
- Support brand marketing initiatives including the development and execution of category plans
- Define and integrate licensees within wider brand and marketing plans
- Retail Development:
- Develop and maintain relationships with key buyers and decision makers across GAS retail, in partnership with the GAS Consumer Products Senior Retail Manager
- Maintain knowledge of key seasonalities and buying cycles of retailers
- Liaising with GAS Consumer Products Senior Retail Manager, develop, present and implement sales driving retail marketing initiatives within category area for all key retailers
- Strategy:
- Provide input and execute strategy set for the Hardlines category, ensuring to align with the larger franchise strategy
- Develop line and segmentation strategy for key licensees, maintaining a three- year roadmap, driving innovation and quality
- Manage a portfolio of licensees to grow the CP business. Critically evaluate the licensee base to ensure we have the right number of partners and best in category overall
- Skills & Experience
- Strong understanding of brand and property positioning, retail business development function, retail distribution and the retail environment
- Comprehensive knowledge of licensees' production and creative capabilities/limitations
- Strategic thinker
- Flexible/ability to adjust to changing business environment
- Relationship builder
- Excellent communication & presentation skills
- Strong sales and negotiation skills
- A brand builder and commercial thinker
- Team Player
- Proven track record of hitting targets and delivering growth
- Professional working proficiency of German and English
- Travel is required
- Personal Characteristics
- Driven, passionate and highly motivated
- A sociable personality
To apply for the position of Senior Licensing Manager Hardlines (m/f) please visit:
https://sjobs.brassring.com/TGWEbHost/jobdetails.aspx?partnerid=25354&siteid=5108&jobid=358688